
SS Retail IPO
- Issue price
- ₹424
- Listing price
- ₹624
- +47.17%
- Current price
- ₹714.35
- +68.48%
- Subscribed
- 103.3x
- Issue size
- ₹500 Cr
- Listed on
- 23 Sep 2026
IPO timeline
- Opens16 SepWed
- Closes18 SepFri
- Allotment21 SepMon
- Refunds22 SepTue
- Demat credit22 SepTue
- Listing23 SepWed
Issue details
- Price band
- ₹403 – ₹424 per share
- Issue size
- ₹500 Cr
- Fresh issue
- Not available
- Offer for sale
- Not available
- Issue type
- Fresh capital cum OFS
- Face value
- ₹10 per share
- Lot size
- 35 shares
- Minimum investment
- ₹14,840
- Listing on
- BSE, NSE
- Exchange code
- SSRETAIL · 7975
This issue combines a fresh issue and an offer for sale. The amounts for each part are not available in our data; see the offer document for the split.
Lot size and investment
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 1 | 35 | ₹14,840 |
| Retail (Max) | 13 | 455 | ₹1,92,920 |
| S-HNI (Min) | 14 | 490 | ₹2,07,760 |
| B-HNI (Min) | 68 | 2,380 | ₹10,09,120 |
Reservation
- QIB
- Not more than 50% of the Net Offer
- Retail
- Not less than 35% of the Net Offer
- NII
- Not less than 15% of the Net Offer
Allotment status
The allotment for this IPO is final. Check whether you received shares on the registrar's website using your PAN, application number or demat account (DP / Client ID).
Check allotment on KFin Technologies- 1Open the registrar's allotment page and select this IPO from the list.
- 2Enter your PAN, application number or DP / Client ID.
- 3Submit to see the number of shares allotted, if any.
- Basis of allotment
- 21 Sep 2026
- Refunds initiated
- 22 Sep 2026
- Shares credited to demat
- 22 Sep 2026
- Listing
- 23 Sep 2026
Grey market premium (GMP)
- Current GMP
- ₹160
- +37.74%
- Estimated listing price
- ₹584
- Issue price ₹424
- Highest
- ₹160
- 23 Sep
- Lowest
- ₹30
- 10 Sep
GMP by day (₹ per share)
Day-wise GMP table
| Date | GMP | Premium | Est. listing |
|---|---|---|---|
| 23 Sep 2026 | ₹160 | +37.74% | ₹584 |
| 22 Sep 2026 | ₹156 | +36.79% | ₹580 |
| 21 Sep 2026 | ₹148 | +34.91% | ₹572 |
| 20 Sep 2026 | ₹147 | +34.67% | ₹571 |
| 19 Sep 2026 | ₹147 | +34.67% | ₹571 |
| 18 Sep 2026 | ₹145 | +34.20% | ₹569 |
| 17 Sep 2026 | ₹137 | +32.31% | ₹561 |
| 16 Sep 2026 | ₹90 | +21.23% | ₹514 |
| 15 Sep 2026 | ₹128 | +30.19% | ₹552 |
| 14 Sep 2026 | ₹140 | +33.02% | ₹564 |
| 13 Sep 2026 | ₹120 | +28.30% | ₹544 |
| 12 Sep 2026 | ₹106 | +25.00% | ₹530 |
| 11 Sep 2026 | ₹100 | +23.58% | ₹524 |
| 10 Sep 2026 | ₹30 | +7.08% | ₹454 |
- Subject to sauda
- ₹4,300 retail · ₹60,200 HNI
GMP is an unofficial indicator from an unregulated market. It is shown for information only and is not a prediction of the listing price or a recommendation to apply.
Subscription status
- QIB203.61x
- NII (HNI)143.32x
- Retail36.36x
- Employee2.69x
| Category | Shares offered | Shares bid for | Subscribed |
|---|---|---|---|
| Qualified Institutional Buyers (QIB) | 24,21,834 | 49,30,99,775 | 203.61x |
| Non-Institutional Investors (NII) | 18,16,377 | 26,03,27,515 | 143.32x |
| bNII — bids above ₹10 Lakh | 12,10,918 | 18,99,79,440 | 156.89x |
| sNII — bids ₹2 Lakh to ₹10 Lakh | 6,05,459 | 7,03,48,075 | 116.19x |
| Retail Individual Investors (RII) | 42,38,213 | 15,41,18,475 | 36.36x |
| Employee | 3,17,460 | 8,53,230 | 2.69x |
| Total | 87,93,884 | 90,83,98,995 | 103.3x |
Financials
- P/E Ratio
- 53.2
- EPS (₹)
- 7.97
- RoE
- 30.60%
- RoCE
- 29.30%
- RoNW
- 32.60%
- PAT Margin
- 2.52%
- EBITDA Margin
- 5.32%
- Debt / Equity
- 0.70
- NAV (₹)
- 34.33
Separate pre- and post-issue P/E are not available for this IPO; the P/E shown is as disclosed for the issue.
| Period ended | 31 Mar 2026 | 31 Mar 2025 | 31 Mar 2024 |
|---|---|---|---|
| Assets | 575.42 | 389.44 | 278.25 |
| Total Income | 2,352.85 | 1,599.96 | 1,208.04 |
| Profit After Tax | 59.28 | 39.86 | 26.65 |
| EBITDA | 125.15 | 80.44 | 56.50 |
| NET Worth | 225.71 | 141.37 | 101.51 |
| Reserves and Surplus | 159.59 | 128.18 | 88.52 |
| Total Borrowing | 162.59 | 125.36 | 110.43 |
Peer comparison
| Company | Issue size | P/E | RoNW | PAT margin | Subscribed | Listing gain |
|---|---|---|---|---|---|---|
| SS Retail This IPO | ₹500 Cr | 53.2 | 32.60% | 2.52% | 103.3x | +47.17% |
| Acevector Mainboard · Closed | ₹420 Cr | -ve | -59.54% | — | 4.93x | — |
| Purple Style Labs Mainboard · listed 7 Sep 2026 | ₹680 Cr | -ve | -160.33% | -51.16% | 1.29x | -6.96% |
| Rentomojo Mainboard · listed 17 Sep 2026 | ₹1,255.57 Cr | 40.73 | 43.51% | 26.95% | 72.88x | +19.42% |
| Wakefit Innovations Mainboard · listed 12 Dec 2025 | ₹1,288.89 Cr | -162.47x | 6.72 to -7.13% | 35.5% | 2.52x | 0.00% |
| Meesho Mainboard · listed 10 Dec 2025 | ₹5,421.2 Cr | -19.12 | -347% | -41.36% | 79.03x | 0.00% |
| Maharaja & Speedex India SME · listed 18 Sep 2026 | ₹80.13 Cr | — | 68.03% | 5.95% | 30.21x | +34.41% |
Peers are other recent IPOs from the same industry, closest in issue size. Ratios are as disclosed at the time of each issue. This is not the listed-peer table from the offer document.
About SS Retail
SS Retail Ltd was started in June 2016. It runs a multi-brand retail chain selling mobile phones, accessories and other electronic items. Its focus is on Tier II and Tier III and smaller cities rather than the metros. It sells under its own store brands, SS Mobile, Mobile Exchange Wala and The Mobile Space, and runs them through a mix of formats. Some stores are owned and operated by the company itself, and others are run by franchisees, which lets it expand into regional markets using local partners without putting up all the capital. Its products include new mobile phones, pre-owned smartphones, accessories, televisions, laptops and tablets. It also sells services alongside, such as mobile protection plans, EMI facilities, anti-theft software and mobile recharge. As on 31 March 2026 it operated 503 stores across 215 cities covering about 2,41,365 square feet, and by 31 July 2026 this had grown to 536 stores covering about 2,60,597 square feet. During FY2026 it bought a 51.04% stake in Olineo Nexus India Private Limited, which added 34 stores. As on 31 March 2026 the company had 689 permanent employees.
Strengths
- Sales have almost doubled in two years, from Rs 1,208.04 crore in FY2024 to Rs 1,599.96 crore in FY2025 and Rs 2,352.85 crore in FY2026.
- Profit has more than doubled over the same period, from Rs 26.65 crore to Rs 59.28 crore.
- EBITDA has grown from Rs 56.50 crore in FY2024 to Rs 125.15 crore in FY2026.
- Return ratios are strong, with RoNW of 32.60% and RoCE of 29.30%.
- The store network is large and still growing, from 503 stores across 215 cities in March 2026 to 536 stores by July 2026.
- Using a mix of company owned and franchisee run stores lets it expand without funding every store itself.
- It sells services alongside the handsets, including protection plans, EMI, anti-theft software and recharge, which earn better than the phone itself.
- Focusing on Tier II and Tier III cities puts it where organised mobile retail is still expanding rather than in saturated metro markets.
Risks
- This is by far the most expensive issue in the current batch on earnings, at about 53.2 times on an EPS of Rs 7.97.
- The profit margin is very thin at 2.52%. Mobile retail is a low margin trade where the handset cost is almost the whole selling price.
- Very little of the money goes into growth. Rs 416.53 crore of the Rs 500.75 crore issue goes into working capital, that is stock, and only Rs 12.45 crore into fit-outs for new stores.
- Borrowing has risen every year, from Rs 110.43 crore in FY2024 to Rs 162.59 crore in FY2026.
- The post issue promoter holding is not stated in the data available to us, so the extent of dilution is not clear.
- Competition is severe, from online sellers such as Amazon and Flipkart, from brand exclusive stores and from large national electronics chains.
- Sales depend on handset launch cycles and on consumer financing schemes, both of which are outside the company's control.
- The 51.04% acquisition of Olineo Nexus was made only during FY2026, so that part of the network is newly integrated and unproven.
- This is a fresh issue combined with an offer for sale, so a part of the money goes to the selling shareholders and not to the company.
Objects of the issue
- Funding capital expenditure for Fit Outs towards setting up of new stores in Fiscal 2027 and Fiscal 2028₹12.45 Cr
- Part funding of the incremental working capital requirements of Company₹416.53 Cr
- General Corporate Purposes
Promoters and shareholding
Siddharth Gunvant Shah, Deepa Siddharth Shah, Harshal Kishor Parekh and Bhavini Harshal Parekh
- Promoter holding, pre-issue
- 75.74%
- Promoter holding, post-issue
- —
Anchor investors
Registrar, lead managers and documents
Lead manager
Company contact
399, E, Basant Bahar Road, Ratikmal Complex, Shop 6-7, Kolhapur, Maharashtra, 416003
+91 90961 91222
compliance@ssmobile.comDocuments
SS Retail IPO: common questions
When does the SS Retail IPO open and close?
The SS Retail IPO opens on 16 Sep 2026 and closes on 18 Sep 2026.
What is the price band of the SS Retail IPO?
The price band is ₹403 – ₹424 per share, with a lot size of 35 shares and a minimum investment of ₹14,840.
What is the size of the SS Retail IPO?
The issue size is ₹500 Cr (Fresh capital cum OFS).
What is the GMP of the SS Retail IPO?
The last reported grey market premium is ₹160 per share as of 23 Sep 2026, 08:24 AM IST. GMP is unofficial and changes frequently.
When is the SS Retail IPO allotment?
The basis of allotment is expected on 21 Sep 2026. Allotment status can be checked with the registrar, KFin Technologies Limited.
When will the SS Retail IPO list?
The shares listed on 23 Sep 2026 on BSE, NSE.
For business owners
Your company could be the next listing
Businesses like these raise growth capital on the public markets every week. Tell us about yours and our advisors will tell you, plainly, whether an IPO is within reach and what it would take.
- Eligibility check against NSE Emerge, BSE SME and Main Board norms
- Indicative valuation and issue size for your business
- A clear timeline from readiness to listing day
Check if your business can list
Fill in the eligibility form and get an assessment of where you stand. It takes about five minutes.
Prefer to talk? Call +91 95377 67203